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UPDATED : Now we have word on when the shoes will go up for auction and a Commercial for the Nike Mag's . Also added are some new images. 1500 pairs of the 2011 NIKE MAG will be auctioned on eBay with all net proceeds going directly to The Michael J. Fox Foundation . Each day for the duration of the ten-day auction, one hundred and fifty pairs of the 2011 NIKE MAG shoes will be made available via eBay’s Fashion Vault  or www.nikemag.ebay.com . (Getting Mixed Information)  The auction starts September 8, 2011 a, 8:30PM PST, and will end September 18 . Thanks to a previous 50 million dollar match given to the Michael J. Fox Foundation, all donations will be matched, effectively doubling the contributions from the auction. Watch the video after the Jump... The original NIKE MAG was worn by the Back to the Future character Marty McFly , played by Michael J. Fox, in the year 2015. It came alive, lit up and formed to Marty’s foot. The 2011 NIKE MAG shoe was designed to be

Update from the reveal of the Nike Mag's that were featured in Back To The Future 2 . There was a buzz all over the internet last night when Back To The Future producer Frank Marshall tweeted : “Something big is coming soon. Can’t say anything yet. No one should know too much about their own destiny. #BTTF” We get the inside scoop from @AmyJoMartin , Founder of @DigitalRoyalty . She was one of the lucky 30 people who got to attend the event today that was held in LA today. Nike Mag shoe! Only 1500 pair will be auctioned on eBay w/ proceeds going to Michael J Fox Foundation . I will give you all the information on the auction once we get word on it. Amy tweeted these photos from the event. Tinker Hatfield, VP Nike Innovation is sharing original Nike Mag sketches. #NikeSecret #BTTF First look at the brand new Nike Mag!!! #NikeSecret #BTTF  Please Leave A Comment-

Looks like something Huge is going to happen tomorrow in LA concerning the Nike shoes featured in Back To The Future 2 . Are they going to release actual self lacing shoes? The shoe has already been released before as Nike Hyperdunk McFly Back to the Future 2015 back in early July 2008.  But this news is going to be HUGE! If you have a twitter account make sure to follow @AmyJoMartin & @nikesportswear for all your Info. And use hash tag #NikeSecret & #BTTF for all your updates. Back To The Future producer Frank Marshall tweeted today: “Something big is coming soon. Can’t say anything yet. No one should know too much about their own destiny. #BTTF” Founder of @DigitalRoyalty Amy tweeted these pictures and actual video of her getting a Nike Ipod with instructions for the release that is happening tomorrow. And watch her Tout video for actual footage of the package. Nike sent out an invitation to a very lucky few for an event tomorrow night that promises

Director Robert Rodriguez and Kobe Bryant joined forces to make this action packed commercial/movie for Kobe's shoe and clothing line called The Black Mamba for Nike. The commercial stars Hollywood A-listers Bruce Willis , Kanye West and Danny Trejo . Watch the trailer after the Jump... Please Leave A Comment-

Nike And The Lakers Team Up With A Beatles Remake Featuring A new Nike Ad has appeared in support of the Lakers and it features no other song than the classic Beatles song, “ All Together Now .” The only thing is, it isn’t actually the Beatles song but a cover of the song performed by Andre 3000. Although we assume he only had good intentions for the ad (aside from making some extra cash), we’re not too happy with his rendition. The song, “ All Together Now ,” written by mastermind songwriting duo Paul McCartney and John Lennon during the Magical Mystery Tour period but unreleased until the Yellow Submarine soundtrack, carried a light-hearted child-like vibe to it maintaining its focus on unity and peace. Andre 3000’s cover, however, is currently being used to highlight the accomplishments of Los Angeles’ Lakers. Don’t get us wrong, we’re fans of the rapper/singer’s work in both his solo work (Hello, “Heya!”) and with his group, Outkast, but the cover loses its credibility when th